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What is Internal Linking: Tips, Strategies, and Tools for SEO

by Matt | Sep 13, 2025 | Optimisation, Tips & Advice, Tutorials

Imagine navigating through a website without any road signs or directions. Confusing, right? That’s where internal linking comes in. By connecting different pages within your website, internal links not only improve user experience but also play a crucial role...

How to Create Meta Tags for SEO, Rankings & Traffic

by Matt | Sep 10, 2025 | Optimisation, Tips & Advice

Creating Meta Tags is one of the simplest ways to optimise your content, and it can lead to some effective improvements in your rankings and traffic.  [ez-toc] What are Meta Tags?  If you’re new to SEO, the prospect of creating Meta Tags may seem daunting or...

How to Find the Best Pages to Optimise

by Matt | Sep 6, 2025 | Optimisation, Tips & Advice, Tutorials

Easy Search Engine Optimization Wins The final part of our series on how to get more traffic to your site this month actually pulls together all of the strategies we’ve looked at so far. Just as with some of the other strategies, with the aim of increasing traffic as...

What is NAP for SEO & Why is It Important for Local SEO

by Matt | Sep 3, 2025 | GMB, Local SEO, Optimisation

Understanding NAP in SEO In SEO terms, NAP stands for Name, Address and Phone Number. It’s the basic business information relating to your company, as it appears online. This data plays a key role in user experience, both for potential and existing customers,...

How to Rank in Google Map Pack: Optimise Your Google Business Profile

by Matt | Aug 27, 2025 | GMB, Local SEO, Optimisation, Tips & Advice, Tutorials

Visibility is key for local businesses in today’s world. Research shows that 98% of consumers looked for information about local businesses online in 2022. Companies that appeared on the search engine at that time had the upper hand in attracting more customers. With...

How to Improve Organic Click Through Rates

by Matt | Aug 23, 2025 | Optimisation, Tips & Advice, Tutorials

Get More Traffic From Your Current Search Engine Rankings Click Through Rate, or CTR, in case you weren’t aware, is the number of searchers on Google who click on your listing in the search results as a percentage of the number of impressions for your listing – an...
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  • When NAP Consistency Actually Affects Local SEO Rankings (and When It Doesn’t)
  • What Actually Determines the Cost of Local SEO for London Businesses
  • How to Do SEO for Google Maps
  • 10 SEO Tactics Your Business Needs to Use to Increase Sales
  • Competition Confirmation
  • What Are the Benefits of Local SEO for Small Businesses
  • Why is SEO Important for E Commerce Websites & How to Do It
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Recent Posts

  • When NAP Consistency Actually Affects Local SEO Rankings (and When It Doesn’t)
  • What Actually Determines the Cost of Local SEO for London Businesses
  • How to Do SEO for Google Maps
  • 10 SEO Tactics Your Business Needs to Use to Increase Sales
  • Competition Confirmation

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